Retail Independent, Conversations with Saira Mohan | Episode 2 – Michael Markesbery, Co-Founder & CEO of OROS

by | 21 October 2020

 

In the second episode of Colliers Retail’s monthly webcast, Retail Independent, Saira Mohan, Colliers’ Senior Manager of Retail Business Development, interviews Michael Markesbery, Co-Founder & CEO of OROS — a brand known best for selling out of limited-run items at record speeds and bringing astronaut-quality outerwear to the everyday consumer.

During this six-minute episode, Markesbery shares the genesis of his company and the role that a NASA Astronaut Scholarship played in its inception. He also offers insights relating to the power of exclusivity in maintaining his brand’s reputation, the challenges of being a direct to consumer brand and OROS’ evolution to brick-and-mortar. Watch here to learn all that and more.

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