Multifamily fundamentals are stabilizing, but rent recovery is limited by elevated concessions. After two years of heavy deliveries, landlords are relying on incentives to maintain occupancy, particularly across high supply Sun Belt markets. Face rents have held up, but effective rents continue to lag as operators prioritize lease up velocity and cash flow certainty. As a result, underlying stress is becoming more visible despite otherwise steady headline metrics.

Multifamily stress is emerging selectively, driven less by occupancy erosion and more by the combined effects of elevated concessions, muted effective rent growth, and refinancing pressure. Assets underwritten to aggressive post pandemic rent expectations are encountering strain as cash flow underperforms, particularly in markets still digesting elevated deliveries.

Concessions have become a structural feature of the current leasing environment, though the pattern differs from the GFC. The average concession reached a record-high $129 per unit in Q1 2026. At the same time, only 25.4% of units are offering concessions today, far below the 64.2% peak seen in late 2009, indicating incentives are concentrated in supply-pressured pockets rather than broadly distributed across the market.

Colliers Insight
Steig Seaward
Concession dollars hit a record high in Q1, but only one in four units is offering incentives.

The incentive burden is meaningful, but still less severe than the GFC in proportional terms. Concessions represent 7.2% of asking rent in Q1 2026 versus 9.2% at the GFC peak, reinforcing that today’s concession environment is elevated but not as universally disruptive. Affordability constraints are also extending the duration of incentives: slower wage growth, ongoing student loan obligations, and higher household debt service are limiting renters’ capacity to absorb rent increases, keeping landlords’ focus on retention and occupancy stability.

The supply outlook still points to a delayed reset. Construction starts have slowed meaningfully, improving visibility into future deliveries and setting the stage for tighter conditions as current lease ups clear. While concessions are likely to persist in the near term, the thinning pipeline points to improving conditions in 2027 supports a more constructive setup, particularly in markets further along the absorption curve.